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If you are a marketer, and you prefer to stay on top of the trendies strategies and learn the best practices, here are the 15 best blogs to follow. Tubular Insights – Tubular Insights is the world’s top and leading resource for tips, trends, analysis, and news for internet and online video marketing industries. Vidyard – Vidyard is a blog, which always keeps you on your toes along with the recent posts on analytics,...

The use of explainer videos have been a growing trend. After all, not only are they simple and effective but they are also engaging as well, allowing one to gain a competitive advantage in the industry. So, we are here to discuss 20 myths about it. An animation video should be serious. – Surely, it talks about your company and it is something that you shouldn’t joke about but don’t forget...

Okay – so you know that explainer videos are an essential element to your overall marketing strategy. But watching them is one thing. How do you make viewers actually get up and do something about it? How do you make them do what you want them to do in relation to your business? The answer is – by including the right call to action (CTA). What is a CTA? A call to action (CTA)...

If you’re on this page, you probably already know what an explainer video is. You’re probably more interested in learning what the production process looks like. Why do I even need an explainer video? Steve Jobs said it almost ten years ago, “People don’t read anymore”. This is especially true online. When a visitor lands on your homepage, you have less than a minute to grab their attention. You have to use the...

Did you know that the best way to get people to bond with your brand is to make them feel something? Did you know that the best way for a brand to make their customers feels something is to tell them a story? Well, it seems that all the big brands already got this memo - storytelling is the new black. Except, when you think about it, it’s not that new. The...

How do you even know you’re stuck in your marketing comfort zone? Well, if you’ve been using the same strategy for years, you might be there without realizing it. You’ve probably been using the paid search approach for years, but lately it hasn’t been delivering the results you want. Don’t sit back and wait for a miracle to happen. It’s time to hustle! Stepping out of the comfort zone is never easy. Believe...